top of page


Why Visionary SMBs Are Choosing Google Cloud in 2025 (Hint: It’s About More Than Just Cloud)
As a business leader, choosing a cloud platform is one of the most critical strategic decisions you’ll make. It’s not just about renting servers; it’s about choosing the foundation upon which your company’s innovation, agility, and competitive advantage will be built. Faced with the marketing noise from AWS, Azure, and Google Cloud, many CEOs fall into the trap of "analysis paralysis."
Martin Borjas
Aug 1


The Startup Trap: Why Building on the Cloud Without a Blueprint Will Cost You a Fortune
Building your company on the cloud without a strategic blueprint—a combination of a well-defined Cloud Architecture and a secure Landing Zone—is like building a skyscraper on a sand foundation. It might look fine for the first few floors, but the moment you start to scale, cracks appear. For the CEOs, CTOs, and CIOs we work with, these cracks manifest as security breaches, system crashes, runaway costs, and an inability to grow.
Martin Borjas
Jul 14


Launch New Features 3x Faster: How Serverless on Google Cloud is the Secret Weapon for Agile SMBs
As a CEO or founder, here’s a critical question: what is your technology team spending most of their time on? Are they building new features, responding to customer feedback, and creating the product that drives revenue? Or are they stuck managing servers, patching operating systems, and worrying about infrastructure scaling?
Martin Borjas
Jul 3


The 7 Deadly Sins of GCP Architecture: A FinOps Manager’s Guide to Costly Mistakes
This article details the seven most common initial architecture mistakes in Google Cloud that create this exact uncertainty. By understanding them, you can shift the conversation from reactive cost reporting to proactive architectural efficiency.
Martin Borjas
Jun 5


Is Your AWS Bill Out of Control? How to Migrate to Google Cloud and Cut Costs by up to 50%
The constant need to "optimize your AWS bill" becomes a time-consuming battle. But what if the most effective way to optimize wasn't by tweaking instances, but by making a strategic change? For a growing number of businesses, the answer lies in a planned migration from AWS to Google Cloud.
Martin Borjas
May 30
bottom of page
