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Why Visionary SMBs Are Choosing Google Cloud in 2025 (Hint: It’s About More Than Just Cloud)
As a business leader, choosing a cloud platform is one of the most critical strategic decisions you’ll make. It’s not just about renting servers; it’s about choosing the foundation upon which your company’s innovation, agility, and competitive advantage will be built. Faced with the marketing noise from AWS, Azure, and Google Cloud, many CEOs fall into the trap of "analysis paralysis."
Martin Borjas
Aug 1


The Startup Trap: Why Building on the Cloud Without a Blueprint Will Cost You a Fortune
Building your company on the cloud without a strategic blueprint—a combination of a well-defined Cloud Architecture and a secure Landing Zone—is like building a skyscraper on a sand foundation. It might look fine for the first few floors, but the moment you start to scale, cracks appear. For the CEOs, CTOs, and CIOs we work with, these cracks manifest as security breaches, system crashes, runaway costs, and an inability to grow.
Martin Borjas
Jul 14
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